World’s largest floriculture marketplace opens its doors to Armenian flower p

The world’s largest international floriculture marketplace is opening its doors to Armenian flower producers, connecting them with buyers across Europe and beyond.

The announcement was made by Dutch Foreign Minister Tom Berendsen in a post on X. The Dutch foreign minister said that the Netherlands supports the European Union assistance package for Armenia announced earlier by European Commission President Ursula von der Leyen.

“The Netherlands stands behind the EU support package announced by European Commission President Von der Leyen, and has also explored how to contribute with practical support for affected sectors, such as Armenian flowers.

As a result, Royal Flora Holland is now opening its marketplace to Armenian flower producers, connecting them with buyers across Europe and beyond. The Netherlands underlines the importance of free and fair elections as the foundation of a stable, democratic future. One that Armenia itself determines,” wrote the Dutch foreign minister.

Russia has banned imports of Armenian flowers. In addition to flowers, Russia had imposed restrictions on several other Armenian products ahead of the parliamentary elections in Armenia. In particular, imports of Jermuk mineral water, fish products and certain alcoholic beverages were banned, while restrictions were also introduced on imports of Armenian fruit and vegetable products. In that context, the European Union announced a support package for Armenia, including more than 50 million euros in immediate assistance, as well as additional measures aimed at expanding export opportunities for Armenian products and facilitating trade.