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PRESS RELEASE
Friday, January 11, 2013
YP Toronto Kicks off New Educational Series with Canada’s Top Social
Media Expert
In today’s rapidly changing digital world, keeping up with the latest
social media trends can be a challenge. Luckily, the AGBU Young
Professionals of Toronto (YPTO) has one of Canada’s foremost online
experts, Randall Craig, to guide them. On Sunday, December 9, 2012,
Mr. Craig led the discussion `Social Media with No Time Wasted’ at the
AGBU Alex Manoogian Cultural Center in Toronto, kicking off YPTO’s
exciting new season of educational programs.
Developing best practices for social media success was the main focus
of Mr. Craig’s seminar, which he delivered to close to 50 attendees,
among them both young professionals and entrepreneurs. Whether the
participants are just starting out in their careers or have already
established businesses, each discovered new strategies for networking,
job hunting and elevating their organization – all without leaving
their computer. Mr. Craig offered practical insights while fielding
personal questions from the crowd, helping everyone determine their
own best approach to utilizing online platforms.
In addition to exploring the `do’s’ of harnessing social media,
Mr. Craig reviewed the `don’ts’ as well, coaching each of the
seminar’s attendees on ways to avoid missteps and stay ahead of the
digital curve. As YPTO Chair Mihran Egavian commented, `In the age of
technology and communication, it is an absolute imperative to
understand and engage in the meaningful application of online
tools. Mr. Craig’s presentation offered a striking revelation of
surprising, yet widespread, gaffes and little-known practices that can
benefit us all.’
Mr. Craig has been advising on web strategy since 1994, when he helped
put traditional media outlets such as the Toronto Star and the Globe
and Mail online for the first time. Throughout the evening, his
expertise was warmly welcomed by all. YPTO Vice-Chair Aren Sarikyan
observed, `Randall has an undisputed background in business, finance
and entrepreneurship, and it is only through hearing about experience
like his that we will begin to envision new ways to interact,
collaborate and conduct business online,’ he remarked.
Mr. Randall has founded several successful start-up companies, held a
long-time position at a `big-four’ consulting firm and was an
executive at a US public company. He lectures at the York University
Schulich School of Business in Ontario, blogs for the Huffington Post,
and hosts Professionally Speaking TV, which features weekly interviews
with Canada’s thought-leaders. A best-selling author, Randall is also
the president of 108 Ideaspace Inc., a generous sponsor of the YPTO
event.
For more information about the AGBU Young Professionals, visit
To learn more about YPTO and their upcoming
educational programs, visit or
write [email protected].
Established in 1906, AGBU () is the world’s largest
non-profit Armenian organization. Headquartered in New York City, AGBU
preserves and promotes the Armenian identity and heritage through
educational, cultural and humanitarian programs, annually touching the
lives of some 400,000 Armenians around the world.
For more information about AGBU and its worldwide programs, please
visit
From: Emil Lazarian | Ararat NewsPress
