Total Digital Music Download Users In Eastern Europe To Reach 878.9

TMC Net
[July 09, 2009]

Total digital music download users in Eastern Europe to reach 878.9
million by the end of 2013, according to new market research report
by IE Market Research Corporation

(M2 PressWIRE Via Acquire Media NewsEdge) Vancouver, July 8, 2009 –
IE Market Research Corporation (IEMR), the Canadian-based provider
of market intelligence services, announced today the release of
its Eastern Europe Digital Music Forecast for online, mobile, and
subscription channels, 2009 – 2013.

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"The current recession is slowing down growth of paid digital music
users. However, as the Eastern European economy recovers completely in
2011, we expect that volumes will pick up noticeably. We expect that
digital music paid download users in Eastern Europe will increase
from 31.2 million to 65.8 million over the forecast period, 2008 –
2013 (Compound Annual Growth Rate is 9.2%)," said Nizar Assanie,
Vice President (Research) at IEMR. "Hungary will enjoy one of the
highest growth rates in the region. We forecast that the number of
digital music paid download users in Hungary will increase from 0.82
million in 2008 to 2.26 million in 2013, for a CAGR of 21.3%. The
largest market is Russia where we expect that the number of users
will increase from 14.6 million in 2008 to 29.8 million in 2013,
for a CAGR of 8.0%." Mobile channel will continue to account for a
large share of music downloads in Eastern Europe. The number of users
who download digital music using mobile broadband will increase from
21.8 million in 2008 to 38.9 million in 2013 (CARG of 4.9%). On the
other hand, for online single download users, we are forecasting a
subscriber CAGR of 23.1%. We expect that online music paid download
users will increase from 9.42 million in 2008 to 26.32 million in
2013. We think that this movement from the mobile channel to the online
channel is reasonable to expect in the next five years. Given the
economic downturn, users are willing to pay less for digital music
services. Mobile downloads of music are generally more expensive,
both in terms of traffic and content, compared to broadband downloads.

"It is interesting to see major differences between Eastern European
countries in terms of channels used to download digital music
files. For example, in Poland, we expect that 5.77 million out of 7.68
million total mobile users (75.1%) will be downloading music online
rather than through a mobile channel in 2013. On the other hand,
for Russia, we forecast that only 9.5 million out of 29.8 million
total users (31.9%) will be online users in 2013," said Mr. Assanie.

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INTERNET TELEPHONY Conference and EXPO West, September 1-3, 2009. Los
Angeles, CA.

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INTERNET TELEPHONY Conference and EXPO West, September 1-3, 2009. Los
Angeles, CA.

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INTERNET TELEPHONY Conference and EXPO West, September 1-3, 2009. Los
Angeles, CA.

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In terms of revenues, IEMR is forecasting that digital music retail
revenues in Eastern Europe will increase from $84.9 million in 2008
to $448.7 million in 2013 (CAGR of 322.6%). Revenue growth will be
the fastest for online single download users. Retails revenues from
online paid download users in Eastern Europe will increase from $6.6
million in 2008 to $106.6 million in 2013.

This Digital Music Forecast of Eastern Europe provides a comprehensive
forecast of regional, and country-specific digital music market. We
cover online, mobile, and subscription channels. The countries/region
covered are Baltic states (Estonia, Latvia, Lithuania), Czech
Republic, Hungary, Poland, Russian Federation, Slovak Republic,
Ukraine, and the Rest of Eastern Europe (which includes Albania,
Armenia, Azerbaijan, Belarus, Bosnia and Herzegovina, Bulgaria,
Croatia, Georgia, Macedonia FYR, Moldova, and Romania).

For each country and for the whole region, we provide forecasts (2009 –
2013) for the following series: Digital music download retail revenues
($ millions), Digital music download wholesale (record company)
revenues ($ millions), Digital music download paid users (Thousands),
and Digital music download Average Revenue per User ($). This forecast
is considered one of the most comprehensive forecasts of the digital
music industry.

In addition to the data series, IEMR’s Digital Music Forecast
provides valuable insights into the fast-changing digital
music markets around the world. This report will be useful to: *
Record companies, device manufacturers, mobile operators, handset
vendors, software vendors, and internet service providers in need
of strategy recommendations in the digital music industry * Telecom
strategists and analysts at vendors and operators responsible for
strategy development and business analytics * Financial analysts and
portfolio managers covering firms in the digital music industry *
Consultants advising their clients on international digital music
markets * Researchers who need to gain a better understanding of
the digital music market To purchase this report, visit our website at:
s/ViewReportDetail.aspx?RID=792&flag=1
Countri es Covered in this regional forecast Baltic States Czech
Republic Hungary Poland Russia Slovakia Ukraine Rest of Eastern Europe
Series Covered for each Country and Region, 2008 – 2013E Digital music
download retail revenues ($ millions) Online Mobile Subscriptions
Digital music download wholesale (record company) revenues ($
millions) Online Mobile Subscriptions Digital music download paid
users (Thousands) Online Mobile Subscriptions Digital music download
Average Revenue per User ($) Online Mobile Subscriptions ((Comments
on this story may be sent to [email protected])) (c) 2009 M2 COMMUNICATIONS

http://www.iemarketresearch.com/Members/Report