STAR Net Of Supermarkets Does Not Admit Ungrounded Price Increase In

STAR NET OF SUPERMARKETS DOES NOT ADMIT UNGROUNDED PRICE INCREASE IN FOOD MARKET

arminfo
2008-05-14 23:14:00

ArmInfo. ‘STAR net of supermarkets does not admit the ungrounded
price increase in the food market>, Executive Director of STAR Vahan
Kerobyan told ArmInfo during opening of the tenth supermarket in
Kanaker-Zeytun Yerevan community.

He said that the Company continuously observes the situation in the
world markets. "Rise in prices for foodstuffs from our suppliers
should be strictly grounded and have minimum affect on our clients’
budget", V. Kerobyan said.

Along with it, he said that the Company invested about $600,000 in
the opening of the tenth supermarket in a metro format (300 sq m)
in the STAR’s multi-format concept. "As known, the prime cost of the
rade area in small stores is much higher than in supermarkets of large
format. Therefore, the economy here differs and rests upon the products
with high margin, including hot dishes", V. Kerobyan said. He also said
that the number of the names of goods presented in the supermarket,
totals about 3.5 thsd units. "We do our best for every new supermarket
to be better than the previous ones in all the respects, including the
technological one. From this viewpoint, one may say with confidence
that this supermarket is equipped state-of-the-art, though we keep
on working with our permanent importers", he emphasized and added
that a system of full self-service functions in this supermarket.

Talking of the price policy in the new retail point, V. Kerobyan said
that STAR will keep suggesting the best combination of price and
quality to its clients. "According to its policy, STAR is targeted
mainly at the average population stratum", he emphasized. V. Kerobyan
also said that STAR schedules to open supermarkets in 2008 in Erebuni,
Davidashen and Achapnyak communities as well.