KHACHATUR ATANESIAN:ARMENIAN ICE CREAM MARKET IS FULLY OCCUPIED BY LOCAL PRODUCERS
Yerevan, June 14.ArmInfo. "At present, the Armenian ice cream market is
fully occupied by the local producers," Khachatur Atanesian, Executive
Director of "Ashtarak Kat" company, said in the interview to ArmInfo.
He said that at present over 10 large producers of ice cream work in
the Armenian ice cream market. And each of these companies uses not
less than 50% of its production capacities. Atanesian said that this
fact is first of all conditioned by the natural limitations of the
country, secondly, by the small market of Armenia, thirdly, by the
short expire terms for diary products’ preservation. Atanesian added
that at present the company issued three new brands of ice cream,
particularly, "Truffles," "Havana," and ice cream with the taste
of condensed milk. He stated that there are over 80 various types
of ice cream produced by "Ashtakak Kat." To note, "Ashtarak Kat,"
was founded in 1995 on the basis of the cheese dairy plant in the
village of Agarak, Aragatsotn region. The company cooperates with
1,200 farms in 52 villages in Armenia and employs 350 people.