The Government proposes addenda to the Law on Audiovisual Media.
According to the Minister of High-Tech Industry of the Republic of Armenia Mkhitar Hayrapetyan, with the adoption of the initiative, it is expected that broadcasters providing audiovisual media services, when broadcasting TV content or synthetic content generated by artificial intelligence or other digital technological solutions, must necessarily mark that the given material was generated by artificial intelligence tools, the press service of the Parliament said in a press release.
“The current legislation does not establish mandatory requirements for the identification or marking of synthetic content in the case of its creation or distribution. As a result, the consumer is often not informed that the content was created in whole or in part using artificial intelligence systems.
In these conditions, it is necessary to establish a clear legal definition of synthetic content and provide for mandatory marking requirements for audiovisual media service providers to ensure transparency of information and consumer awareness.”
The draft law proposes to enshrine in law the legal definition of synthetic content as audiovisual, audio or other information material that has been fully or partially generated or modified using artificial intelligence systems or generative technologies.
The initiative was debated in first reading at the NA extraordinary sitting convened on April 7 and adopted by voting.
Published by Armenpress, original at
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