Doing Business: Wine Market Always Needs New Products

DOING BUSINESS: WINE MARKET ALWAYS NEEDS NEW PRODUCTS

10:42, 7 February, 2013

The small-to-medium business is of a certain importance for the
steadfast economic growth of a country, as it gives innovational
impulses to the economy. “Armenpress” News Agency highly appreciates
the significant role the small-to-medium business plays; each week
“Armenpress” will introduce business stories regarding various branches
of economy.

YEREVAN, FEBRUARY 7, ARMENPRESS. It has been a long time since Avag
Harutyunyan is engaged in wine-making, but he always smiles while
remembering his first steps in this realm. The Harutyunyan’s family
has been engaged in wine-making since 1850, when his great grandmother
named Maran established a pomegranate garden and built a small site
for making wine. The Chairman of Union of Armenian Winemakers Avag
Harutyunyan stated: “The garden was destroyed in 1930s. In future,
when I was about to decide my occupation, my parents compelled me to
choose wine-making. I was not aware of the fact that wine-making was
also the occupation of my ancestors.”

Notwithstanding a fatal accident made him reconsider his attitude
towards his future profession. Among other things Avag Harutyunyan
noted: “Once I occasionally appeared in an event, which turned out to
be fatal in my life. A reporter confused me with an official engaged
in wine-making, and dedicated a whole article to me as if I was a
“prominent wine-make”. At that time I cheated the reporter, but
afterwards I really wanted to be involved in wine-making. And only
after I have learnt about my ancestors’ occupations.”