ianyan magazine
Aug 4 2012

When Conan O’Brien Wore a Yerevan T-shirt

Arts & Entertainment – By Liana Aghajanian on August 4, 2012

The millions of viewers who tuned into `Conan’ Thursday night, the
brainchild of late night television host and one time Simpsons writer
Conan O’Brien, were either shocked or confused at the `Yerevan’
t-shirt he wore while he played Skyrim during his comical `Clueless
Gamer Review’ segment.

We’re breaking the fourth wall here to tell you how the story of Conan
wearing an original Yerevan t-shirt designed by our t-shirt partner
Ara the Rat panned out.

It all began when the Rat received an email on Thursday afternoon from
Sona Movsesian, Conan O’Brien’s assistant, who has her own solid fan
base following her hilarious role in Conan’s documentary, `Conan
O’Brien, Can’t Stop.’ She suggested the Rat tune into the show
tonight. He was left intrigued yet bewildered.

`I think you should watch Conan tonight,’ the email said.

WHAT DID IT ALL MEAN?

Well, we’ll tell you.

Sona had visited the Rat at a festival, and bought a shirt for her
boss many months ago. The shirt featured Yerevan , the capital city
of Armenia and an eagle, a the symbol of the Artaxiad Dynasty and
later on the symbol of the Arsacid Dynasty of Armenia.

It was on this night that he had decided, purely organically, to wear
the shirt, making his Armenian audience do double takes upon seeing
the words `Yerevan’ on their screen. His non-Armenian audience , who
probably were Googling `Yerevan’ to find out if it was some new cool
band or video game, were left scratching their heads too.

The rest, summed up in our report below using Storify, is history.

From: Emil Lazarian | Ararat NewsPress